About Us

By Design exists to help people find peace, purpose, and Jesus — starting in the exact place many are searching now: their phones.

We create digital-first gospel content and free resources that meet people in anxiety, confusion, and pain, and gently lead them back to truth, identity, and faith.

Our Mission

We keep it simple. Everything we create is built around three outcomes:

Illustration of a hand holding a smartphone with social icons, representing sharing the message of Jesus through digital content.

Reach

Short-form and long-form videos that share the hope of Jesus in language people actually live in.

Illustration of a woman reading the Bible, representing learning, prayer, and spiritual growth.

Equip

Practical resources that help people renew their mind, learn to pray, understand the gospel, and walk with God day by day.

Connect

Clear next steps that help people move from private faith to real support — through local churches, trusted ministries, and community.

Reach

Short-form and long-form videos that share the hope of Jesus in language people actually live in.

Equip

Practical resources that help people renew their mind, learn to pray, understand the gospel, and walk with God day by day.

Connect

Clear next steps that help people move from private faith to real support — through local churches, trusted ministries, and community.

Partner With Us

Our story

By Design began with one personal story.

Shafraz Jeal was raised Muslim, and in 2016 Jesus changed his life. When he shared his testimony online, it reached hundreds of thousands and became a doorway for thousands to hear the gospel for the first time.

Over time, one thing became obvious: a video can be more than “content”. It can be a turning point.

That’s why By Design exists — to put the message of Jesus in front of people who might never walk into a church first.