About Us
By Design exists to help people find peace, purpose, and Jesus — starting in the exact place many are searching now: their phones.
We create digital-first gospel content and free resources that meet people in anxiety, confusion, and pain, and gently lead them back to truth, identity, and faith.
Our Mission
We keep it simple. Everything we create is built around three outcomes:
Our story
By Design began with one personal story.
Shafraz Jeal was raised Muslim, and in 2016 Jesus changed his life. When he shared his testimony online, it reached hundreds of thousands and became a doorway for thousands to hear the gospel for the first time.
Over time, one thing became obvious: a video can be more than “content”. It can be a turning point.
That’s why By Design exists — to put the message of Jesus in front of people who might never walk into a church first.


